Quick verdict
SE Ranking at a glance
Rank tracking, keyword research, site audits and reports in one SEO platform.
Disclosure: we may earn a commission if you sign up through links on this page, at no extra cost to you. It never changes our verdict. Full disclosure.
How we researched this review: this page is based on SE Ranking’s own published product information and public pricing at the time of writing. Details change, so always confirm on the official site before you buy.
Why SE Ranking?
Checking rankings in one tool, audits in another and reports in a spreadsheet wastes time. SE Ranking puts rank tracking, keyword research, a website audit, backlink tools and client reports in one place, and lets you try it for 14 days without a credit card.
Key facts
- 14-day free trial with no credit card required, per the official site
- Core plan $103.20/mo billed annually: 10 projects, 1 manager seat, 2k keywords tracked daily, 250k audit pages per month
- Growth plan $223.20/mo billed annually: 30 projects, 3 manager seats, 5k keywords tracked daily, 2M audit pages per month
- 188 country databases and a 5.5B keyword database, per the official site
- AI search visibility trackers (AI Overviews, AI Mode, ChatGPT, Gemini), per the official site
- White-label reports and client seats for agencies
What you get
Rank tracking
Track keyword positions daily by location and device and watch the SERP around them.
Keyword research
Keyword suggestions, grouping and competitor keyword analysis.
Website audit
Crawl a site and list technical problems that hold rankings back.
Backlink tools
Backlink checker and monitor to review links and watch new or lost ones.
Content tools
Content editor and AI writer to optimise what you publish.
Local marketing
Local rank tracking and listing tools for businesses with a local audience.
AI search visibility
Trackers for how a brand appears in AI answers and overviews.
Reports and white label
Branded SEO reports and a lead generator widget for client work.
Who it is best for
Small marketing teams, freelance consultants and agencies that want rank tracking, audits and client reports under one subscription, and want to test it properly before paying.
Who should skip it
Solo bloggers on a very small budget (the entry plan is $103.20/mo billed annually, so a lower-priced tool such as Mangools may fit better) and teams that need many user seats on the entry plan (Core includes 1 manager seat).
Pricing
SE Ranking lists two self-serve plans, Core and Growth, plus custom Enterprise pricing. The pricing page offers monthly and annual billing, with a 20% saving on annual plans, billed upfront. A 14-day free trial is offered on Core and Growth with no credit card required. Check the official pricing page for current figures.
Our hands-on notes
EDITOR ONLY (hidden on the live site): after you test SE Ranking, write 3-5 real sentences here: what you set up, what impressed you, what annoyed you, and add one screenshot. Then remove the Additional CSS class “bp9-notes-todo” from this group to show it.
Pros and cons
Pros
- Free trial without a credit card
- Rank tracking, audits, backlinks, content and local tools in one place
- Agency features: white label reports and client seats
- AI search visibility trackers included in the product line
Cons
- Higher entry price than budget keyword tools
- Core plan includes one manager seat
- Many modules can feel like a lot for a single small site
Alternatives
See the side-by-side: Semrush vs SE Ranking vs Mangools.
More options: Semrush alternatives · best SEO tools.
- Mangools for a low-priced keyword and SERP toolkit
- Semrush for ads, social and content toolkits in the same suite
- Ahrefs for backlink and research specialists
Our verdict
If you manage SEO for a team or for clients and want one platform for tracking, audits and reports, SE Ranking is worth a 14-day trial on your own domain. If you only need keyword research for one site, compare it with a cheaper tool first.
FAQ
Is there a free trial?
Yes, 14 days with no credit card required, per the official site.
How much does SE Ranking cost?
The pricing page shows Core at $103.20/mo and Growth at $223.20/mo when billed annually, with Enterprise on request. Confirm current prices on the official site.
Who is SE Ranking for?
Small teams, consultants and agencies that want tracking, audits and reports in one place.
Disclosure: we may earn a commission if you sign up through links on this page, at no extra cost to you. It never changes our verdict. Full disclosure.
Figures come from the vendor’s own public pages at the time of writing and can vary by region, currency and promotion. Last verified: 2026-11-02