Head-to-head
Mangools vs SE Ranking (2026): which SEO tool should you buy?
By the BestProducts9 editorial team · Prices read from official pages on 2026-10-28 · How we research
Disclosure: we earn a commission if you sign up to Mangools or SE Ranking through links on this page, at no extra cost to you. Every number below comes from the vendors’ own pages and the arithmetic is shown. Full disclosure · Editorial policy.
- KWFinder, SERPChecker, SERPWatcher, LinkMiner and SiteProfiler in one subscription
- AI Search Watcher PRO (500 prompts) included on every plan
- Free account, and a full refund within 48 hours of payment
- 2,000 keywords tracked daily for $103.20/mo billed annually (Semrush SEO tracks 500 for $117.33)
- Site audits, backlink research and AI-search (GEO) tracking in the base plan
- 14-day free trial, no credit card; free assisted migration with annual plans
Key takeaways
- Mangools Agency ($48.85/mo) gives daily updates for 1,500 keywords, which is $0.033 per keyword, below SE Ranking Core at $0.052.
- SE Ranking Core is the only one here with a site-audit crawler (250k pages a month) and unlimited keyword, competitor and backlink research.
- Annual billing saves $139.80 a year on Mangools Basic and $309.60 on SE Ranking Core.
- Both include AI-answer tracking, but in different units: 500 monitored prompts (Mangools) against 25 prompts a day (SE Ranking Core).
- A 3-person team: Mangools Premium $26.35/mo, SE Ranking Core about $135.20/mo.
The original data: price per tracked keyword
Monthly price divided by the number of keywords tracked. Semrush SEO is shown as a reference. Rank update speed is in its own column because it is not the same on every plan.
| Plan | Price | Keywords tracked | Rank updates | Cost per keyword per month | Same plan on monthly billing |
|---|---|---|---|---|---|
| Mangools Basic Lowest entry price | $18.85/mo (annual billing) | 200 | weekly | $0.094 | $30.50/mo |
| Mangools Premium | $26.35/mo (annual billing) | 700 | weekly | $0.038 | $40.50/mo |
| Mangools Agency Lowest daily | $48.85/mo (annual billing) | 1,500 | daily | $0.033 | $70.50/mo |
| SE Ranking Core Best all-round | $103.20/mo (annual billing) | 2,000 | daily | $0.052 | $129.00/mo |
| Semrush SEO (reference) | $117.33/mo (annual billing) | 500 | daily | $0.235 | $139.00/mo |
Three-year cost on annual billing: Mangools Basic $678.60, Premium $948.60, Agency $1758.60, SE Ranking Core $3715.20.
Side-by-side
| Factor | Mangools Budget pick | SE Ranking All-round pick |
|---|---|---|
| Entry price | $18.85/mo, billed annually | $103.20/mo, billed annually |
| Free way to test | Free account, no credit card; 48-hour money-back guarantee | 14-day free trial, no credit card |
| Rank tracking | 200 keywords weekly (Basic), 700 weekly (Premium), 1,500 daily (Agency) | 2,000 keywords daily (Core), 5,000 (Growth) |
| Keyword research | 100 lookups a day on Basic, 500 on Premium, 1.2k on Agency (KWFinder) | Unlimited keyword, competitor and backlink research |
| SERP analysis | SERPChecker: 100 a day on Basic, 500 Premium, 1.2k Agency | SERP analyzer and on-page checker included (limits in the plan comparison) |
| Backlinks | 100k a month on Basic, 500k Premium, 1.2M Agency (LinkMiner) | Unlimited backlink research and monitoring |
| Site audit | No audit crawler listed; SiteProfiler snapshot (20 a day on Basic) | Website audit, 250k pages a month on Core |
| AI-answer tracking | AI Search Watcher PRO: 500 prompts, unlimited monitors, each prompt checked twice | 25 AI prompts a day on 5 AI engines (Core) |
| Projects | Unlimited domains for rank tracking | 10 on Core, 30 on Growth |
| Team seats | None on Basic, up to 3 on Premium, up to 5 on Agency | 1 manager seat on Core, extra from $16 |
| API and MCP | API and MCP included on all plans | 25K API credits and MCP access on Core |
Who should pick which
| Your situation | Best pick | Why |
|---|---|---|
| One blog or a small site on a budget | Mangools | From $18.85/mo billed annually, free account to test |
| A small team (3 to 4 people) | Mangools | Premium at $26.35/mo includes up to 3 extra seats |
| You want daily rank updates for under $50 | Mangools | Agency at $48.85/mo tracks 1,500 keywords daily |
| You need technical audits of a larger site | SE Ranking | Audit crawler of 250k pages a month on Core |
| Several client or company projects | SE Ranking | 10 projects on Core, Agency Pack add-on for white label |
| Backlink analysis without daily request limits | SE Ranking | Unlimited backlink research on Core |
The tools in detail
Mangools
Best for: bloggers, freelancers and small teams who want focused tools at the lowest price.
- $18.85/mo billed annually for Basic, $48.85/mo for daily updates on Agency
- KWFinder, SERPChecker, SERPWatcher, LinkMiner, SiteProfiler and AI Search Watcher PRO
- API and MCP included on every plan; 48-hour money-back guarantee
Watch out: Rank updates are weekly on Basic and Premium, Basic has no extra seats, and there is no site-audit crawler on the pricing page.
Read the Mangools reviewCreate a free Mangools account
SE Ranking
Best for: businesses, agencies and teams who want daily tracking, audits and several projects.
- $103.20/mo billed annually: 2,000 keywords daily, 10 projects, 250k audit pages a month
- Unlimited keyword, competitor and backlink research; 25K API credits and MCP
- 14-day free trial, no credit card; free assisted migration with annual plans
Watch out: The entry price is about five times Mangools Basic, and payments are non-refundable except where service is not delivered, so use the trial first.
Read the SE Ranking reviewStart the 14-day free trial
Verdict
Both are strong value compared with Semrush, Ahrefs, SpyFu or Ubersuggest. Mangools is the cheaper, simpler start; SE Ranking is the better fit when you need daily tracking, audits and several projects. If you are unsure, create a free Mangools account today and run the SE Ranking trial on the same domain: you will know within a week which one you actually open.
Method and sources
Read from the official pricing pages on 2026-11-05: Mangools and SE Ranking (Semrush from its pricing page, read 2026-10-28). Cost per keyword = monthly price ÷ tracked keywords. Monthly-billing prices for Mangools are the yearly list prices divided by 12 ($366, $486 and $846 a year as shown). SE Ranking extra seat price is from its plan comparison. Spot an error? Tell us.
Go deeper: Best AI search visibility tools · Best SEO tools in 2026 · SE Ranking vs Mangools vs Semrush · Semrush alternatives · Best SEO tools for bloggers
Frequently asked questions
Mangools or SE Ranking: which is better?
Mangools if you want the lowest price and mainly need keyword research, SERP checks and weekly rank tracking (from $18.85/mo billed annually). SE Ranking if you want daily tracking of 2,000 keywords, a site audit crawler (250k pages a month) and 10 projects ($103.20/mo billed annually).
Which is cheaper per tracked keyword?
On annual billing Mangools Agency ($0.033, daily) and Premium ($0.038, weekly) are below SE Ranking Core ($0.052, daily). On monthly billing Mangools Agency is $0.047 against $0.065 for SE Ranking Core.
Does Mangools have a site audit?
The pricing page lists SiteProfiler (a snapshot of any site: traffic estimates, top content and backlinks, 20 requests per 24 hours on Basic) but no full site-audit crawler. SE Ranking Core includes a website audit of 250k pages a month.
Which one tracks visibility in AI answers?
Both. Mangools includes AI Search Watcher PRO on every plan: 500 monitored prompts, unlimited monitors, each prompt checked twice. SE Ranking Core includes AI visibility tracking of 25 prompts a day on 5 AI engines. The units differ, so test both on your own topics.
Can I try them before paying?
SE Ranking has a 14-day free trial with no credit card. Mangools has a free account, and a full refund within 48 hours of payment (not for two consecutive subscriptions). SE Ranking payments are non-refundable except where the service is not delivered as promised.
How much do extra team seats cost?
Mangools Basic has no extra seats, Premium includes up to 3 extra seats and Agency up to 5. SE Ranking Core includes 1 manager seat and extra seats start from $16 each. A 3-person team costs $26.35/mo on Mangools Premium and about $135.20/mo on SE Ranking Core.
Do you earn a commission on both?
Yes, we earn a commission from Mangools and SE Ranking. Prices and limits come from the vendors’ own pricing pages, with the arithmetic shown.
Prices and limits can change; always confirm on the official sites. Last verified: 2026-11-05